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Why?
Start with the
Consumer
Becoming truly consumer-centric
and having the tools, resources and
techniques needed to understand
consumer behaviour, their needs
and attitude will help us drive
our growth.
It will also make us better informed
when developing new plans and
proposals.
TEAM ACTION CARDS
Share your own mindsets
and beliefs and encourage
curiosity by inviting
feedback about the impact we
have on the end consumer.
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•
Activity
What can we learn from
each other about our
consumers?
What everyday
opportunities exist to
relate to them?
Ask your team:
Take a moment to think
about how you role-model
consumer-centric behaviours
as a team.
•
Consider our Vision: “To build
a strong challenger business
powered by responsibility,
focus and choice.”
Discuss the different words
and elements with your team
and what they mean to each
individual.
How do these words relate
to the way they consider
our consumers?
Collaborate
with Purpose
When people feel trusted, listened
to and respected, they can deliver
better outcomes.
Building strong relationships
and ensuring people are aware of
who they can turn to, work with
and lean on is also an important
part of personal and professional development.
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Think about a particular
initiative that is going on
outside of your team.
Discuss this with your
team and share why it’s of
interest to you. Find out what activities and initiatives are
of interest to them and why.
How could we support
initiatives like these?
What could we learn from
this as a team?
Consider the main ways
that you and your team
collaborate with others
outside of your area.
What changes could be
made to allow for even
greater collaboration?
Talk to your team about
how effective these
approaches are.
Take Accountability with Confidence
Speaking up and challenging
constructively creates
opportunities to learn, grow
and develop.
Taking accountability also enables
us to quickly let go of the things
that no longer matter, meaning
we can focus on what’s important
without distractions.
Talk about how their opinions
and expertise were valued.
Share an experience
when you were humbled
by a moment when you
empowered someone else to
speak up and it resulted in a
positive change.
How do we make sure
people feel safe to express
their thoughts and ideas?
How did you feel about
taking accountability for
your actions and what did
you learn?
Consider an example of when
you took ownership of a
mistake you made, whether
at home or at work.
Be open and honest with your
team about what happened.
What similar experiences
could they share?
Be authentic,
Inclusive to All
So everyone feels welcome and
valued and we can unlock the
strengths and unique perspectives
of our people and harness and
mobilise their contributions.
The more diverse we are, the
stronger our business will be.
Ask team members to
write down their thoughts
about this.
What do they feel could be
done differently to ensure
they feel valued?
Start a conversation about
how thanks and appreciation
are expressed in your team.
Talk about who in your
team has been a positive
role model in making sure
everyone feels included.
Ask them to share why this
is important to them.
What are the key
reflections from this
conversation?
Is there anything we can
do differently?
Consider what you have
learned about including
others and how that can
make a difference.
Without change, innovation and
a willingness to try new things,
we can’t be successful.
Learning from our failures and
setbacks will make us stronger
in the long-term, enable personal
development and ensure we
have a strong, resilient business
that can sustain us through
challenging times.
Build
our future
Consider how we take the
time to learn and try new
things. Think about an
example of a new process
that you and your team
have adopted.
Reflect on the
experience together.
How has this change
helped to make the
business more effective?
Reflect on a time when
you took a risk that didn’t go
quite to plan.
Share the experience with
your team, your personal
reflections and what you
learnt from it.
What similar experiences
can they share?
What did they gain from
this that will help them
to think differently about
trying new things?
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